Berlin, DE
Not That Spicy
Justin King
EHSA · Gold ×3 · 2026
- Flagship
- Princess Passion
The name is the promise: flavour over burn, no extracts. This Berlin maker just took three Golds at the 2026 European Hot Sauce Awards to back it up.
For press
Story angles
- A Berlin maker who put his whole philosophy in the brand name.
- Flavour over heat, no extracts: the anti-superhot movement, with three 2026 Golds.
- Princess Passion, a flavour-first sauce built for taste, not punishment.
In the maker's own words
- Flagship
- Princess Passion
- Fun fact
- Flavour over burn, no extracts. Three Golds at the 2026 European Hot Sauce Awards.
Get your press pass
Meet Not That Spicy in person at the industry preview, before the public doors. Press and creators can add a sample box too. Name and email to start.
Regarding Not That Spicy
← Makers
Photos: Berlin Chili Fest